Real-time context of tobacco marketing exposure and community vulnerability-an ecological momentary assessment among young adults

Real-time context of tobacco marketing exposure and community vulnerability-an ecological momentary assessment among young adults

A study co-authored by ASPiRE’s Kurt Ribisl and Shyanika Rose, of the Center for Health Equity Transformation at the University of Kentucky, examined real-time tobacco marketing exposure among young adults from vulnerable and non-vulnerable communities in Washington, DC, which recently received funding to enforce its restrictions on the sale of flavored tobacco and menthol cigarettes. They found that those from vulnerable communities were at increased risk of seeing any tobacco marketing, but especially marketing of flavored tobacco. “Policies that curtail tobacco retailer density and advertisement displays may reduce overall and differential tobacco marketing exposure,” the authors concluded. Read the study.