E-cigarette sales increase

E-cigarette sales increase

Recent research by the CDC and Truth Initiative looked at e-cigarette sales by product and flavor type from 2020 to 2022. Total e-cigarette unit sales increased by more than 46%, while shares of prefilled cartridges decreased. At the end of the study period, the five top selling brands were Vuse, JUUL, and NJOY cartridges, along with Elf Bar and Breeze Smoke disposables. After the FDA announced in early 2020 that it would prioritize enforcement against prefilled e-cigarettes in flavors other than tobacco and menthol, retail sales of mint and other flavored cartridges halted and sales of mint and fruit-flavored disposable products increased. “Analysis of information on e-cigarette retail sales can guide strategies to prevent youth access to and use of e-cigarettes, including restrictions on flavored tobacco products,” the authors wrote. Read the paper.